Barberian's

UX/UI Design & Branding

Barberian’s Steakhouse is known as one of Toronto’s top steakhouses and was voted best steakhouse in Toronto by Readers’ Choice in 2015. With such a high reputation, new customers should expect a quality website. There are several UX/UI and design problems throughout the website that need addressing. The website is extremely dated, there is no brand awareness, the overall design aesthetic is lackluster, photos are almost inexistent (specifically of the food), there is no online booking option, important details are not featured and the mobile website can be vastly improved.

I created a single page website layout to diminish clutter and increase conversions. Barberian's now presents itself as a modern, upscale steakhouse while still maintaining traditional roots.

Check out the website and view the full case study here.









The Problem

Barberian’s Steakhouse is known as one of Toronto’s top steakhouses and was voted best steakhouse in Toronto by Readers’ Choice in 2015. With such a high reputation, new customers should expect a quality website. There are several UX/UI and design problems throughout the website that need addressing. The website is extremely dated, there is no brand awareness, the overall design aesthetic is lackluster, photos are almost inexistent (specifically of the food), there is no online booking option, important details are not featured and the mobile website can be vastly improved.



My Role: UI/UX Designer

I focused most of my attention on the dekstop site since this is where the restaurant receives most of its traffic. I created a single page website layout to diminish clutter and increase conversions. Barberian's now presents itself as a modern, upscale steakhouse while still maintaining traditional roots. I also explored the possibility of making the new website mobile responsive.




The Process and Solution




Prototype Video








My Design Decisions